Programs by Jim Doyle

Management Seminars ~ Revenue Projects
UPGRADE Sales Training ~ Marketing
Creative Workshop ~ Auto Advertising Strategies

The UPGRADE Selling™ System
Jim teaches AE's how to grow their biggest accounts. This real-world seminar creates major revenue gains. Initial training is a two-day seminar.

Client Marketing Seminar
"Prospering in Mega Competitive Times" is a 3-hour program to help clients increase the impact of their advertising by reducing the places they advertise.

UPGRADE Revenue Project
This two-week sales call project with Jim Doyle and Associate Senior Consultant, Don Fitzgibbons guarantees significant incremental revenue.

Management Programs
Jim speaks to Managers and Senior Leaders about demand creation, the future of the sales staff, and other topics. Please inquire about our Sales Managers Boot Camp and other management training.

Inside the Car Business: Strategies to Grow Auto Revenue
Jim teaches AE's about major trends in the automotive industry and what is impacting dealer clients.

"14 Rules of the Guru"
The spot you produced FAILS . . . your client cancels . . . you crash and burn! Need a solution ??

Jim Doyle and Associates' newest seminar will help prevent local ad disasters, produce TV spots that really work and maximize your clients' ad results.

Our Goal is to arm sales reps, copywriters and production people with proven creative and copy techniques that get results. This one-day program includes examples of actual local productions that illustrate "The 14 Rules" and how they can - and should - be applied in your market.

The Guru of Ads is Jim Doyle and Associates' Senior Consultant, Don Fitzgibbons. In his 20-year broadcast career plus 4 years of international consulting, Don has learned first hand what works and what fails. His mission is to improve measurable results for local advertisers ---- without spending more money!

"We had nothing but compliments. You were a big hit!"
Randy Smith,
General Manager, WSET